FortyFour Projects

Start your marketing when you book your exhibition stand at a trade show. Don't wait! Engage your audience early for maximum impact and success.

Engaging Email Campaigns:

Weekly emails are a great way to keep your clients informed and excited about your exhibition. Consider incorporating visually appealing graphics or videos showcasing what they can expect at your stand to make them even more effective. Include sneak peeks of exclusive products, demonstrations, or interactive activities you'll feature. By emphasizing the exclusivity of these offerings, you can make your potential clients feel privileged and special. Encourage recipients to share the email with colleagues who might be interested, extending your reach beyond your immediate contacts.

Interactive Floorplan Placement:

In addition to mentioning your stand number and location on the floor plan, consider making it interactive. Create an innovative digital map allowing clients to click on your booth to learn more about...

Exhibition stands are the lifeblood of trade shows, serving as the beacon for brands seeking to attract attention and engage with potential customers. However, beneath what seems like a seamless process lies myriad hidden pitfalls that can derail even the most meticulously planned exhibitions. Let's delve into the unseen challenges that exhibitors often encounter when assumptions are made:

Unordered Services: Assuming that all services will be readily available can lead to disappointment. From electrical connections to Wi-Fi access, failure to pre-book essential services can result in last-minute scrambles and compromised booth functionality.

Transport Delays: Relying on transportation services without considering potential delays can cause significant setbacks. Whether shipping materials to the venue or transporting the exhibition stand, unforeseen delays can disrupt setup schedules and leave exhibitors scrambling to catch up.

 Incorrect Labelling of Products and Convention...